While being an affiliate for other online marketers is probably the easiest business anyone can start online, it is also the easiest to fail at, beginning from the very first day.
And these are the top 5 mistakes that can kill your affiliate marketing:
Mistake #1) Not Building A List
With all of the tools made available today, list building can be done quite inexpensively. In fact, I’m certain anyone who sets their mind to building a list will earn back far more than they spend building their list.
All one really needs is an autoresponder service (recommended vs. in-house software) to get started. Services can be found online starting as low as $20 a month. Just 1 affiliate sale monthly can cover the expense.
It really is foolish not to be building your list from day one.
Mistake #2) Poor Choice Of Affiliate Programs
Wow, how do you even know a good program from a bad program? Certainly it is kind of by trial and error, right?
Not at all.
There are two options with affiliate programs. The first is working with stand alone affiliate programs. The second is choosing to work with larger affiliate marketplaces such as Clickbank(TM), Commission Junction(TM) and PayDotCom(TM).
I recommend new affiliates start with the big operations. If for no other reason than being confident you will receive commission checks. Nothing worse than working with a scam artist marketer who allows you to market their product as an affiliate but then runs off with your hard earned money.
A company like Clickbank(TM) is a 3rd party affiliate system provider. All funds go through them, and they send out payments to both affiliates and product owners. They provide the service and collect a fee as a result. it is a win/win/win situation all around.
Mistake #3) Putting Up Too many Or Too Few Ads
Affiliate marketers all too often place too much on their websites in the form of offers and links. This confuses the visitor and they leave the site doing nothing.
While the opposite, too few ads, isn’t as frequent, affiliates have been known to not put any offer on their site. What is the point of having a visitor on your site if they do not have some action you want them to take. This is a complete waste of traffic.
Mistake #4) Paying Too Much For PPC Ads
Not only is this costly, and a potential business killer, it is certainly easy to do. Most make the mistake here of believing ‘more is better’ when bidding on keywords. They fail to test click throughs and conversions then wonder why they are not making any money.
Taking time to learn how to properly ‘test and track’ your ads is not only smart, it is really a money maker…every time. Because doing so will quickly reveal the ad losers making it easier to identify winners to roll out further.
Mistake #5) Poor Quality Traffic
Using the wrong keywords is the first way to send poor traffic to your site. And until you figure out the keywords are wrong you can easily be testing your sales copy on the wrong audience.
Always take time to be sure you are reaching the correct information seekers with your keywords in SEO and PPC ads. Some of your better affiliate programs will give you a good start by providing keywords. You can use these to start a few promotions however, I recommend using them to search out even more targeted keywords.
There you have the top 5 mistakes that can kill your affiliate marketing campaigns, These give you some insight into what to avoid. I recommend getting your hands on the Affiliate Training.
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